Visa is a global payment technology company that enables digital payments across the world. It operates the world’s largest retail electronic payments network and is one of the most recognized brands in the financial services industry. Visa’s products, services and solutions make it easy for consumers, businesses, governments and financial institutions to use digital currency in order to make secure transactions online.
In recent years, Visa has been at the forefront of cryptocurrency adoption by providing its customers with ways to easily purchase cryptocurrencies as well as spend them using their existing Visa card or account. Customers are able to buy Bitcoin (BTC), Ethereum (ETH) and other leading cryptos directly on select Visa-branded debit cards using funds from their linked bank accounts. Customers can also instantly convert crypto into fiat money through certain merchant partners accepting Visa Direct. Additionally, customers have access to an expanding list of merchants globally who accept cryptocurrency payments via their standard Visa debit or credit card without any additional fees or charges.
Overall, by offering multiple convenient ways for users to buy and use cryptocurrencies worldwide, VISA is helping drive mainstream adoption of this new asset class while ensuring security and convenience for both individuals and businesses alike.