Macy’s is a popular retail store chain in the United States selling clothing, accessories, jewelry, home goods, furniture and more. It has been around since the late 1800s and is one of the oldest department stores in America. In recent years Macy’s has become increasingly involved in digital payments through its various outlets.
In 2018 it began accepting cryptocurrency as payment for online purchases using Coinbase Commerce. This means that customers can now use Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC) or other supported cryptocurrencies to purchase products from Macy’s websites or app. The process is easy – customers just select “Coinbase Commerce” at checkout and follow instructions to complete their transaction with their preferred crypto asset(s).
Macy’s also offers a unique rewards program called “Star Rewards”. Customers can earn points by shopping both online and in-store which they can then redeem for discounts on merchandise or special experiences such as VIP events or early access to sales. Star Rewards members will be able to pay with cryptocurrency when redeeming their points starting Q3 2019 – again via Coinbase Commerce integration into the existing infrastructure of Macy’s Point system.
By embracing cryptocurrency payments, Macy’s continues its commitment to offer innovative solutions for shoppers who want convenience and security while making purchases without having to worry about exchange rates or credit card fees associated with traditional methods of payment.